The Value of SEO for Massage Therapists
Search engine optimization (SEO) is the process of optimizing your website to improve its visibility and ranking on search engine results pages (SERPs). With the right type of content, you can attract the type of traffic you’re looking for. By ranking higher on SERPs, you’ll attract more potential clients and improve your online presence. With SEO, you’re not paying any extra fees to get leads like you would with sponsored advertising. Organic rankings are much more sustainable and consistent than paid advertising, which disappears as soon as you stop sponsoring an ad.